I was just looking at QUIVIDI online (the company who supplies the facial recognition technology for the vampire diaries interactive street ad - previous post)
I came across this article entitled "PRESENSIA AND QUIVIDI INVENT THE FIRST GENDER-AWARE FRAGRANCE DISPENSER"
worth a quick look: http://www.quividi.com/news/090107/
New technology really has taken advertising far beyond traditional methods.
Anyone seen anything like this in use?
I did see a screen with webcam at the MoMA last year that could recognise your sex and expression when you appeared in front of it. It was quite funny because I was hogging it a bit, and a smiley face icon was next to me, but the woman peering over my shoulder had a little grumpy face icon!
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